Apollo Securities and Investigation are a specialist team of metal theft investigators and consultants providing expert security and investigative services to local authorities and businesses who are suffering from metal theft.
We were approached during Apollo’s infancy and they were in need of an entirely new brand design and website for the business. Knowing that a large part of what they provided was copper wiring theft, the client requested this be incorporated into the brand design. Using this as our basis we created a range of logo designs which all made use of metallic (copper specific) colour schemes, sharp/bold fonts and some form of metallic/wiring icon design. The final brand now makes use of a shield-like icon made up of copper wiring and a dark, metallic colour scheme. Using this as the basis of the brand we then set to work on making a website in the same style to ensure all branding matched. The website was created in a sleek, dark theme and was designed around the SEO concept of ranking the website for terms such as ‘metal theft investigation service’ by having a dedicated page for each specific service and also created a local Google Business profile for local SEO rankings.